Categories: Entertainment

What’s In the Golden Globes Swag Bags 2026, Worth ‘Just Under $1 Million’: See All 35 Items!


The recipients of the 2026 Golden Globes won’t be the only winners in the building.

A swag bag worth nearly $1 million will not only go to the winners of the coveted trophies, but also the presenters at the annual ceremony. It’s a slight reduction from the 2025 bag, which was valued at $1 million.

Once again, the luxury lifestyle magazine Robb Report has curated what it has dubbed “The Ultimate Gift Bag” for the event, which has nearly doubled in value in the last two years.

The luxury swag bag will be given out to the winners and presenters at the 83rd annual Golden Globes, which will air live at 8 p.m. ET on Jan. 11 on CBS and stream on Paramount+.

The 2026 edition features nearly double the amount of luxury travel getaways compared to last year’s bag. It features 35 items overall between travel experiences, wellness goodies and wine, spirits and cigars.

“From an expanded slate of global getaways to standout moments in wellness, beauty, and spirits, recipients have the opportunity to create a luxury experience that feels entirely their own,” Luke Bahrenburg, President of Robb Report and Head of Luxury Sales at PMC, said in a news release. “Every detail reflects our commitment to celebrating the best in class, bringing together remarkable destinations and rare, indulgent finds to create an unforgettable gifting experience.”

Here’s what to know about the 2026 version of the Golden Globes swag bag.

Who will receive the gift bag?

The winners and the presenters at the 83rd annual ceremony will each receive a bag containing the 35 offerings available on a first-come, first-served basis.

Golden Globes Swag Bag.Golden Globes / Robb Report

What is included in the gift bag?

Packed insider Atlas Bespoke’s Signature Duffel Bag is a gift book detailing all 35 of offerings included in the gift bag.

The most exclusive of the travel offerings, which are available to only one recipient each, are a six-night stay across luxury lodges Flockhill, ROKI and Minaret in New Zealand worth $31,307, and a three-night stay at The Estate Villa in Montego Bay, Jamaica, valued at $30,000.

All winners and presenters are eligible for all offerings in this year’s collection, and the items available to a limited number of recipients are given out on a first-come, first-served basis, according to the Golden Globes.

For the luxury car enthusiasts, one recipient will be allowed to test drive high-end vehicles at The Concours Club in Boca Raton, Fla., in a perk worth $31,400. One recipient will also be awarded two tickets to the Robb Report’s Car of the Year competition.

Another prize exclusive to one recipient will be nine ultra-rare bottles of French wine from the Bordeaux winery Liber Pater that are valued at $210,000. Two tickets to the Jubilee at the Liber Pater estate in Bordeaux, valued at $117,000, will also be given to one recipient.

Other luxury travel options available to winners and presenters include a three-night stay at a beachfront villa in San Jose del Cabo, Mexico ($25,000), a five-day luxury yacht trip in Indonesia ($60,000), a two-night stay at an undersea residence on Conrad Maldives Rangali Island ($70,000), a three-night stay at an exclusive Hilton property in the Maldives ($80,000), and a four-nigh stay at a luxury hotel in Bali, Indonesia ($5,800).

Recipients will also be gifted a host of high-end skincare, haircare and perfume products, a rental experience at an ultra-private gym and massages at a pair of Waldorf Astoria locations.

Also included are a bottle of Cygnet 22 and 77 ($500) and a six-bottle case of whiskey from Isle of Harris Distillery ($1,080).

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